MAISON KITSUNÉ: 1st Drop for Spring/Summer

“Maison” is the French word for “house, and “Kitsuné” is the Japanese word for “fox”, a symbol of versatility. Legend has it, the fox possesses the power to change its appearance, just like Maison Kitsuné knows how to adapt its repertoire according to inspiration. Since the brand’s inception, this mythical animal has been Maison Kitsuné’s signature logo, fluidly working its way in, here and there – and of course, shifting faces along the way. The blue-white-red colorway is the fox’s most famous uniform, as it captures the very essence of the Maison Kitsuné Parisien lifestyle.

Maison Kitsuné was founded in 2002 in Paris, by Gildas Loaëc, Masaya Kuroki and the London-based design company Åbäke, which is consisting of Patrick Lacey, Benjamin Reichen, Kajsa Ståhl and Maki Suzuki. Loaëc and Kuroki, who both are interested in fashion and music, had the idea of founding a company, which is inspired and embedded in both areas – Loaëc worked with Daft Punk and the record label Roulé before. 

Furthermore you could visit a Maison Kitsuné restaurant location in Paris, which is called Café Kitsune. But they expanded the café to two additional locations in Paris, four in Japan, two in South Korea, New York, Shanghai, Bangkok and Jakarta. 

CULTIZM is one of the stockists in Europe – have a look at the assortment!